Social Media Coordinator

Requirements:

• 1 to 3 years of experience in social media coordination or digital marketing.
• Strong understanding of major social platforms and current trends.
• Excellent written and visual communication skills.
• Basic design skills (e.g. Canva, Adobe Express, or Photoshop).
• Video editing knowledge (TikTok/Instagram Reels, CapCut, InShot, etc.) is a plus.
• Familiarity with analytics tools (e.g. Meta Insights, Google Analytics, etc.).
• Highly organized, deadline-driven, and self-motivated.

• Develop and curate high-quality content (text, images, videos, reels, stories, carousels).
• Maintain and execute a content calendar across platforms (Instagram, TikTok, Facebook, LinkedIn, X, etc.).
• Work with Designers, Photographers, and Videographers to produce compelling visuals.

• Monitor and respond to comments, DM’s, and mentions in a timely, brand-aligned manner.
• Engage with followers and relevant communities to grow brand awareness.

• Assist in launching and managing social media campaigns and giveaways.
• Collaborate with influencers or brand ambassadors.

• Track performance metrics (reach, engagement, clicks, conversions).
• Generate weekly and monthly reports with insights and recommendations.
• Use tools such as Meta Business Suite, Later, Hootsuite, Buffer, or native platforms.

• Stay on top of social media trends, algorithm changes, and competitor activity.
• Contribute ideas for brand positioning and creative direction on social platforms.